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Ultimate Starter Kit Replacement
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The Concentrate (33.8 fl oz)
This powerful, plant and mineral based, multi-purpose cleaning solution is the foundation of the Branch Basics starter kit. Just dilute with water for safe, effective cleaning on surfaces, sinks, dishes, and more.
Oxygen Boost (2 lb)
Pairs with the Concentrate to provide extra scrubbing power. Made with baking soda and oxygen powder, it’s ideal for deep cleaning grout, removing stains, and brightening whites without the harsh chemicals.
Laundry Detergent (4 lb or 90 loads)
A fragrance-free detergent that lifts stains, eliminates odors, and keeps clothes fresh. Septic-safe and effective in cold water, it’s suitable for sensitive skin and all washer types (HE + standard).
Dishwasher Tablets (40 tablets)
These plastic-free and powerful tabs cut through grease and food residue without leaving behind harmful chemicals. Free from synthetic fragrances, bleach, PVA, and ammonia.
Refillable Plastic Bottles
Each BPA-free bottle features an ergonomic grip and 3 spray settings: wide spray, jet spray, and off. Designed for durability and easy use throughout your home.
- All-Purpose Bottle (24 FL oz)
For everyday messes like countertops, dishes, and stains. - Bathroom Bottle (24 FL oz)
Effectively cleans toilets, tubs, tile, grout, and sinks. - Streak-Free Bottle (24 FL oz)
Perfect for glass, windows, and mirrors—leaves no streaks behind. - Foaming Wash Bottle (10 FL oz)
Use for handwashing, dish soap, pet care, or bubble bath.
Formula is biodegradable but packaging is not.
Spray Bottles
Pick a bottle and fill with water to the "water" line on the label. Fill with Concentrate to the "soap" line on the label. Top off with water, gently shake and start cleaning!
Oxygen Boost
Use in a variety of ways to boost the power of The Concentrate. Visit our User Guide for specific directions.
Laundry Detergent
For Standard and HE washing machines, add 3/4 scoop of detergent directly into the drum of the machine before adding laundry.
Dishwasher Tablets
Place one tablet into main dishwasher dispenser. Close dispenser and run the preferred cycle. Reseal pouch and store in a cool, dry place.
Foaming Wash Bottle
Fill with water to the "water" line on the label. Fill with Concentrate to the "soap" line on the label. Top off with water, pump and it's ready to go!
CONCENTRATE
- Water, Decyl Glucoside, Coco-Glucoside, Chamomilla Recutita (Matricaria) Flower Extract*, Sodium Citrate, Sodium Bicarbonate, Sodium Gluconate
OXYGEN BOOST
- Sodium Percarbonate, Sodium Bicarbonate
LAUNDRY DETERGENT
- Sodium Carbonate, Sodium Percarbonate, Sodium Gluconate, Decyl Glucoside, Sodium Metasilicate, TAED, Protease, Amylase, Sodium Lauryl Sulfoacetate, Poly (itaconic acid-co-AMPS) Sodium Salt
DISHWASHER TABLETS
- Sodium Carbonate, Sodium Percarbonate, Citric Acid, Sodium Citrate, Poly (itaconic acid-co-AMPS) Sodium, Salt, Sodium Gluconate, Protease, Sodium Metasilicate, Amylase, Sodium Lauryl Sulfoacetate, Potassium Caprylate
The Concentrate (33.8 fl oz)
A multi-purpose cleaning solution used for any cleaning job when diluted with water.
Oxygen Boost (2 lb)
Pairs with the Concentrate for an all-natural way to tackle tougher cleaning jobs.
Laundry Detergent (4 lb or 90 loads)
Lifts stains, removes odors and keeps laundry fresh.
Dishwasher Tablets (40 tablets)
Removes tough grease and sticky messes.
Reusable Glass Bottles
Our bottles feature an ergonomic design for an easy grip, non-slip removable silicone bases, three spray settings (wide spray, jet spray, off), and lead-free glass.
- All-Purpose Bottle (16 FL oz)
Everyday cleaning including countertops, dishes and stains. - Bathroom Bottle (16 FL oz)
Tackles tiles, toilets, grout, sinks and showers. - Streak-Free Bottle (16 FL oz)
Leaves mirrors, windows and glass sparkling. - Foaming Wash Bottle (12 FL oz)
For handwashing, dishes, pets and bubble bath.
Formula is biodegradable but packaging is not.
Spray Bottles
Pick a bottle and fill with water to the "water" line on the label. Fill with Concentrate to the "soap" line on the label. Top off with water, gently shake and start cleaning!
Oxygen Boost
Use in a variety of ways to boost the power of The Concentrate. Visit our User Guide for specific directions.
Laundry Detergent
For Standard and HE washing machines, add 3/4 scoop of detergent directly into the drum of the machine before adding laundry.
Dishwasher Tablets
Place one tablet into main dishwasher dispenser. Close dispenser and run the preferred cycle. Reseal pouch and store in a cool, dry place.
Foaming Wash Bottle
Fill with water to the "water" line on the label. Fill with Concentrate to the "soap" line on the label. Top off with water, pump and it's ready to go!
CONCENTRATE
- Water, Decyl Glucoside, Coco-Glucoside, Chamomilla Recutita (Matricaria) Flower Extract*, Sodium Citrate, Sodium Bicarbonate, Sodium Gluconate
OXYGEN BOOST
- Sodium Percarbonate, Sodium Bicarbonate
LAUNDRY DETERGENT
- Sodium Carbonate, Sodium Percarbonate, Sodium Gluconate, Decyl Glucoside, Sodium Metasilicate, TAED, Protease, Amylase, Sodium Lauryl Sulfoacetate, Poly (itaconic acid-co-AMPS) Sodium Salt
DISHWASHER TABLETS
- Sodium Carbonate, Sodium Percarbonate, Citric Acid, Sodium Citrate, Poly (itaconic acid-co-AMPS) Sodium, Salt, Sodium Gluconate, Protease, Sodium Metasilicate, Amylase, Sodium Lauryl Sulfoacetate, Potassium Caprylate
Ultimate Starter Kit
Ultimate Starter Kit in Glass
FAQ's
All of the different cleaning solutions (All-Purpose, Bathroom, Streak-Free, Foaming Wash and Laundry) use the same Concentrate, but each bottle has a different ratio of concentrate to water. Fill lines on the bottle labels make it easy to create the different solutions.
For example, our Bathroom solution uses twice as much Concentrate as the All-Purpose solution and the Streak-Free solution uses just a single drop of Concentrate.
That's it! The cleaning bottles are refillable over and over again.
The color difference is a completely normal variation of a natural product.
Because our concentrate is a natural product, the color of the chamomile specifically varies in two ways: different crop yields have different colors and it gets darker with time. The color can range from very pale to a deep amber, and it's all normal. It's a good thing!
We use the highest quality natural ingredients so every bottle of Concentrate is just as safe and effective as the next.
Branch Basics is fragrance-free. The single word "fragrance" in an ingredient list it is actually a recipe of hundreds of proprietary chemicals, some that are incredibly potent and dramatically affect the air quality of your home. We believe in creating a healthy home that is a safe haven for all, which means one that is free of synthetic fragrance.
All Branch Basics cleaning products are human and pet safe. Our products are made from plant and mineral based ingredients, are always fragrance-free and biodegradable.
Unfortunately, in the United States cleaning products are not regulated, which means there is no requirement for an ingredient list. Hazardous, toxic chemicals in these products can severely impact our health.
That's where we come in! You can replace all of your toxic cleaning supplies with Branch Basics.
Branch Basics Concentrate is an all-in-one cleaner.
If you purchase a Starter Kit - or separately the Concentrate and Branch Basics bottles - simplify fill the bottles with water up to the "water" line on the label, then fill with Concentrate to the "soap" line on the label and top off with water. Gently shake and you're ready to start cleaning!
For more, check out our How It Works page as well as our User Guide.
Yes, our products are safe for babies and pets. Our ingredients are selected with the most sensitive in mind. Read The Journey To Our New Formula to learn more about our ingredients and our non-negotiables.
For all things baby-related, check out Our Non-Toxic Baby Registry and How To Vet Products For Your Baby Registry.
For all things pet-related, check out Our Guide To Pet Safe Cleaning and How To Wash Your Pet With Branch Basic
Branch Basics is not a disinfectant, sanitizer or antibacterial soap. Sanitizers and disinfectants work to kill germs while leaving them in place, which can actually kill good bacteria and create resistant superbugs when certain germs don’t die.
Instead, Branch Basics removes germs vs. killing them, which is the best way to clean under normal circumstances. Only rarely is sanitizing or disinfecting necessary (i.e. when preparing raw meat or after a family member has the flu.) To read more about the science behind this, check out our post Does Branch Basics Kill Germs?
In fact, the CDC recommends opting for plain soap and water to remove germs in your home instead of using a sanitizer!
Short answer: everything! Countertops, floor tiles, pots and pans, bathroom grime, dishes, laundry and so much more. For a complete list of how to clean every surface in your home (truly, Branch Basics can do it all!), check out the Branch Basics Premium Starter Kit User Guide.
Check out our YouTube channel for a variety of how-to videos and Wellness Center for more step-by-step tutorials and cleaning tips and tricks.
What is the pH of The Concentrate?
The pH of our Concentrate is 8.5 +/- 0.5. If you have a concern that requires a particular pH, we recommend that you fill your All-Purpose or Bathroom spray bottle with water and Concentrate and test the pH. Also test an inconspicuous area of the surface you'd like to clean to see how the product interacts with it.
Are Branch Basics cleaning supplies safe for my septic systems?
Yes! Branch Basics products can safely be used with septic systems.
How long does The Concentrate stay preserved?
The Concentrate is good for at least two years. Once The concentrate is mixed with water, the cleaning solutions are good for around a year. We recommend distilled water for the Streak-Free solution because there is only a drop of Concentrate in the water, so using distilled water will be helpful with preservation.